...Ever since watching high brow American West Coast TV shows such as The Hills, I've felt the urge to get over to this fabulous city. The place where the sun always shines, everyone has a dog, everyone does yoga and drinking rather questionable vitamin mixed fruit smoothies (or beauty shakes as I even saw one called yesterday) for breakfast, lunch and dinner is normal, in fact encouraged.
I'm here at the moment on a work trip. It's time to think trends for Spring/Summer 12. Everything you read, watch in films or hear in songs about this city (think Katy Perry "California Girls") is true.
We arrived yesterday night. I've only seen a small amount of the place, Venice, Santa Monica and Malibu (all be it by night), I've been here just over 24 hours and already I'm impressed, no make that REALLY impressed. Wanting to move here impressed.
LA had me at hello. The hotel we're staying in is beautiful, very swish. I'm staying on the "PH" floor, oh yes people, that stands for Pent House, I hasten to add that I'm not actually in THE Pent House, just a room, a large beautiful arty for arts-sake room with a fabulous view...
We had breakfast in what I can only describe as a Californian greasy spoon yesterday. It was right on the beach front. LA has such a relaxed way of living, I kept seeing shaggy haired men coming out the sea, whack on a colourful hoody (incidentally I am dubbing LA the hoody city of world) and head into said greasy spoon for an organic cup of coffee before heading back for the surf. Older men but not a mid life crisis in sight...it's just what they do.
We drove through expensive Venice where we visited some boutique stores. We then continued on to the larger stores of Santa Monica...very different areas but a constant happy, relaxed feeling in the air.
I could live here. I'm certainly more comfortable in jeans and hoodys than suits and although I've just shaved my hair off (don't ask) I could rock the longer sun bleached, tanned look. I want a dog, I have a BlackBerry and I've windsurfed [once], that must count for something right?
There is also a glam side to the city, The Oscars was hosted in the city last night. After arriving back from our road trip (see, I'm speaking the lingo already) our hotel was cordoned off and there were thousands of fans screaming on either side of the road. We were surrounded by stretch limos and paparazzi camera flashes. It was the Vanity Fair after show party in the hotel opposite ours.
I couldn't see any "celebrities" but the crowds kept screaming their names, screams I could hear all the way from the top floor of the hotel when I got into bed. Exciting at first, sleep disturbing after a while.
In fact I take it back, I did spot a celebrity. That dude Phil Turner from that daytime D.I.Y show with his stylist boyfriend / best friend of Katie Price. Worryingly this was in my hotels lobby so I can only assume the young lady herself is here somewhere...I'm going to do my "nonchalant-I-dont-care-if-you're-famous" browse around the breakfast room in the morning. Will update you if I see anyone.
- Posted (with love) from my gorgeous iPad.